(Photo by Eric Salard used under CC by 2.0 license.)
Even more important update, March 28, 2019: WOW Air has ceased all operations.
Looks like the last word of my title was wrong … WOW Air just shut down.
Icelandair is offering $100 tickets if you have a WOW Air ticket.
EasyJet, Norwegian, Wizz Air, and XL Airways are also helping WOW Air passengers. See all of the details here.
IMPORTANT WOW Air update, March 26, 2019:
In my post below, I predicted that WOW Air would survive for two reasons: One, that Indigo Partners would invest in them, as they have with many other discount airlines; and two, that low oil prices would keep WOW profitable.
Unfortunately, reason #1 has just vaporized. Indigo Partners just walked away from a deal with WOW. This is a big deal, since in my mind it means WOW Air’s financial troubles are much worse than I expected. (Oil prices are also rising, though they are still lower than they were through much of last year.)
Now it seems the only option is for the Icelandic government to bail WOW out. Will they? I can only guess, and I’ll guess yes. But note that I’m clearly not very good at making predictions about this!
Below I say that “But if it were my trip, I wouldn’t book with WOW until the deal with Indigo is complete.” That deal is not happening, and I’d still stick with this advice: Avoid booking with WOW until some sort of bailout is finalized.
UPDATE January 2019: Wow Air has cut its number of cities to just 4 in the United States: “By summer, WOW’s only gateways in the United States will be Baltimore/Washington (BWI), Boston, Detroit and New Jersey’s Newark Liberty airport.”
This is a “back to basics” move for WOW– BWI and Boston were their two original US airports.
This is bad news if you wanted to travel from their other US destinations, but I think it’s good news for the survival of the airline: A severe cut in destinations like this should help them stay in business.
[Read more…] about WOW Air: Will the Icelandic Airline Survive? (Probably) Update: Nope.